The development of 3D printing technology brings huge changes as well as a brand-new opportunity to the design and development of cultural and creative products, for it closes the gap between manufacturers and consumers, and enables almost everyone to deliver both design and manufacturing works. 3D printing offers common people the ability to manufacture subjects, releases the innovative passion in individual users, enables most of the people to make invention and creation, realizes the personalized design thoughts and expressions of common people and truly achieves nationwide creativity and nationwide creation. Enabling the maximum display and use of this collective wisdom, 3D printing will facilitate the creative expression in cultural and creative products to be more diversified, popular and free.